creative direction
"bro, now?"
stuck at the crossroads of success, looking in the wrong direction, are we? well, truth be told, some know where they want to go, but don’t know how to get there. some, don’t. and then there are the awesome few who “think” they know it all.
as a creative director, i “direct”. and help point the needle towards favourable directions. then, sometimes, we talk “possibilities”, “improvements”, “alignments”, “indexing” & stuff you probably didn’t see. at other times, we indulge in some good ol’ dreaming. the idea is to loosen tie that strangles blood flow to the brain, and do what scarcely happens in boardrooms – thinking. reasoning. solving. and, at most times, drinking.