"person" by passion, "creative guy" by profession.

i founded yes yes, why not? in 2003, and have been juggling hats ever since – between “creative director”, “copywriter” & “chief pain-in-the-arse” – at this ‘communication & brand design boutique’ which also doubles up as a ‘finishing school for creative professionals’.

alongside this, i share my experiences as a “creative professional” with aspiring younglings through lectures, workshops & a program called “nuschool” – which works on the principles of “unschooling“.

15 years of lecturing experience at various communication & management schools – xavier’s institute of communication (xic), st.paul’s institute of communication excellence (spice), k.c. college of management studies (kccms) & sophia college – have earned me the flattering title of “industry mentor” at some of the country’s leading communication & design schools.

in the future, i intend to live. and aspire to become an “aspiring artist”, professional cat lover & talking doodler. 


brands i have waltzed with:


click hither to see more

schools that have trusted their students with me: 


work i am not sure i should be proud of :